I haven’t checked in Spain, but I assume that the situation is not very different from that in Germany. E-commerce is a tough battlefield. Even more so if you are a reseller of third-party brands and have to compete with other companies for top positions in search engines.
Anyone who has recently done
Google search may not even notice that almost everything they see at first glance is an advertisement. The consequence is simple: if you want to give visibility to your product, either you advertise or you are practically invisible.
Big companies spend millions of euros on oman whatsapp number data Google every month. In return, they get what they are looking for: Visibility, clicks and sales. By far the most powerful channel today is Google Shopping.
The only “problem” is that you are completely comparable
With the competition. If someone searches for organic posts in story the latest model of running shoes “Asics Vuelosobreelasfalto 42k+” they put you in a row with all the companies that sell that same product along with the price. The user today has a flaw: In most cases, they let themselves be guided by the price. The general rule is this: the one with the lowest price gets the click.
This great discovery is present in all large companies with online sales.
To have an advantage over the competition, this is what happens:
Users who arrive through ads often have a lower price loan data compared to those who enter directly. That is, if you are Pedro, a lifelong customer of zapatillasquetehacenvolar24.com and you search for the model in your favorite running store, you will get a price of 149.99 euros. On the other hand, if you are Martín who searches on Google and clicks on the ad that leads to the same product on zapatillasquetehacenvolar24.com, you will get a price of 129.99 euros. Life is not fair, you already knew that, but now you know.
It’s worth testing before your next online purchase. It won’t work every time, but the more competition there is in the market, the more likely you are to get a better price if you enter through Google ads.