It is essential that from the moment you start implementing your Campaign you can measure the results of each message and analyze the audience’s reactions . Why is this so important? Because from the measureme whatsapp data nt you will know the preferences of your audience, you will know which Campaign was most shared, which Subject worked best, which content or design was most attractive, etc.
Paying attention to these factors will
A allow you to better understand your audience in order to optimize your emails and increase engagement. For this reason, Doppler provides you with detailed reports on the openings, clicks, removals and bounces generated by your emails, but also on the social impact your campaign had , that is, on which networks it was shared and who shared it (their names and emails).
For Social Campaigns, it is key to evaluate the Reports that show the number of clicks per Subscriber . A and the total clicks . We recommend that you download the complete list of contacts who have clicked and import them to Facebook Ads to be able to create . A a custom audience for your ads and be able to do Retargeting.
#DopplerTip: If you identify a group of Subscribers who are highly engaged and loyal to. A your emails, you can reward them with discounts or exclusive content.
Boost your results with Email Automation
If there is one thing that cannot be missing from your strategy, it is automated emails . You are probably wondering what they are for, well, their functionalities are endless. They range from welcoming your new Subscribers to greeting them on their birthdays.
#DopplerTip: Associate a Subscription Email Automation Campaignwith a Contact List linked to a Facebook Lead Ads ad . This way, you can reach all the users who register on that Form with content designed for them.
Include videos in your shipments
Audiovisual content will always add dynamism and engaguk data the ‘publish or perish’ mentality is fuelling research paper retractions – and undermining science ement to your posts. Adding them is a great way to further capture your Subscribers’ attention and, in the process, bring them into contact with your YouTube channel . Always remember to keep it updated.
Unity is strength!
Social Media Infographic
By downloading this complete free infographic and following each tip, you will have the success of your Social Campaigns assured.
Once you’ve reviewed all the tips that our friends at Quintly and I offer you in this material, go ahead and put them into practice! If you don’t have your Doppler account yet, create one for free now, with no limit on sending.