This is one of the foundations when it comes to the approach of companies to marketing. It is bas on the assumption that the company focuses more on the nes and preferences of customers/buyers, as well as defining and satisfying them in a more effective way than competitors.
Regardless of the industry and size
Every company has a main goal, which is to maximize profits, and a number of smaller goals, such as achieving a competitive advantage, i.e. its marketing orientation .
Marketing orientations are the ways in which companies reach their customers and promote their products or services.
Marketing orientations are a powerful tool for companies that want to achieve their marketing goals.
Their implementation is impossible without
Appropriate action, which is carri out by meticulously performing a number of smaller activities. The marketing department is the area of business that deals with those activities thanks to which the company achieves sales, image and other goals. What is marketing? What are the main assumptions of marketing? What does the marketing department include? What is marketing strategy? Basic types? Reading this article will allow you to familiarize yourself with the basics of marketing!
A company that manages the company’s market-
And customer-orient activities in an organiz manner. The marketing department is responsible for preparing value, which is then sold, i.e. helps to qatar email list achieve the company’s earnings goals.
This means that marketing is
All activities supporting the sale of products, goods stages of the life cycle and services. These activities are perform using various, diversifi techniques and methods in order to achieve the best possible results.
Marketing, in addition to supporting the achievement of financial goals, is a tool supporting the building of the company’s image in the agb directory internal and external environment (e.g. organizing charity events, building ecological awareness, or employer branding activities – they help build the brand’s image in the world).