Visual merchandising in retail is the practice of presenting services and products to customers in a way that engages the customer and motivates them to make a purchase. As stores reopen and we move into Q4, many retailers are looking for ways to improve their visual merchandising to welcome back customers and attract new ones.
We know there’s a lot going on, so we’ve rounded up the best tips/articles/blogs we know to help you freshen up your space and use it wisely to increase sales.
General tips for visual merchandising in retail
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Visual merchandising includes everything a customer sees as they move from the outside into your store. This means you need to optimize your storefront, windows, layout and displays. The articles below contain the tips you need to ensure your merchandising works cohesively to attract customers and increase sales.
A short and comprehensive overview of the main best practices for effective visual merchandising.
v 10 visual merchandising tips to increase event sales pro Sh Ó pify . In this post, Jen Hastyová covers the importance of knowing your customer, choosing colors and perfecting the details for smaller venues, trade shows and booths.
The best visual merchandising does more than present your product in an engaging way, it also helps your customer truly enjoy their time in your ak Visual Merchandising , CEO of Creative Visual Solutions, explains how layout, signage and technology play a key role.
Your window displays matter
In fact, well-merchandised drop use this tool only windows can increase sales by 300%! Refurbishing and keeping your windows looking fresh is an easy way. To bw lists promote special offers and grab attention without breaking the bank.